You Reap What You Sow was the title given by Savoir Flair to the creative shoot made by Social Unseen’s creative director Ines Aktouf and Palestinian photographer Kalid.

The story behind the shoot is based on amplifying goodness by showing how negativity and greed can impact our society. The story mixes power and strength with emotions to create a perfect juxtaposition between boldness and femininity.

Along with so many calls for change comes a sweeping negativity that threatens to consume any positive, teachable moments.

Savoir Flair

Top: SemSem ; Scarf: Mango

Image by @Kalidazed

The story behind the shoot was made in order to amplify goodness by showing how negativity and greed can impact our society. A beautiful contrast between power, grace and femininity, all produced locally, in Dubai.

Top/Bottom: SemSem ; Blazer: Iro

Image by: @Kalidzed

Team credits:

Art Director, Filmmaker and Photographer Kalid – Shoot Producer – Shadi Pour – Stylist Inès Aktouf from Social UnseenModel Stephanie Olitte – Makeup Diana Tin – Hair Dani Hiswani – Lighting assistant Soni Gaffer

By Social Unseen

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